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FORKOFF
Nontechnical logoEpisode 3 X launch · Oct 24 to 26, 2026

A 52-minute interview reached 681,130 views from a 1,326-follower account.

1.09M

total views with quote postsGoal: Reach investors beyond followers

A 52-minute interview from a 1,326-follower account reached 681,130 views and about 1.09 million with quote posts in two days, because 32 creators carried it to new audiences in timed waves and the investors it was made for joined in.

Key facts

Client
Nontechnical (Ryan Deng)
Work and dates
Episode 3 X launch, Oct 24 to 26, 2026
Oct 24 to 26, 2026
681,130 views on the episode post
Oct 24 to 26, 2026
410,563 views on 51 quote posts of the episode
Oct 24 to 26, 2026
32 creators who quote-posted the episode
Oct 24 to 26, 2026
14,041 to 681,130 cumulative views on the post
Oct 24 to 26, 2026
9 notable investors, operators and press who engaged in public
Oct 24 to 26, 2026
134 / 61 established independent accounts that engaged, and those that quoted or replied in depth
Figures as of
2026-10-26
681,130views on the episode post
410,563views on 51 quote posts of the episode
The play

The play: hand the episode to a new audience every few hours.

  1. 01

    Episode post

  2. 02

    32 creators, in waves

  3. 03

    New audiences across time zones

  4. 04

    Investors and press

What we ran

What we ran: a timed launch, built around the episode itself.

  1. 01

    Episode at the center

    Ryan's own post of the full 52-minute interview.

  2. 02

    Creators in AI and tech

    Each wrote their own take, never copy-paste.

  3. 03

    Timed waves

    Spread across US and international hours.

  4. 04

    Chapter thread

    Ryan's chapter-by-chapter thread kept replies going.

  5. 05

    Tracked every 5 minutes

    Views, followers and quote posts read from X.

The data

The post passed half a million views inside 24 hours.

+3h+4h+6h+12h+24h+36h+48hFinal515,621 at +24h681,130681,130
  • 515,621 at +24h
  • 681,130
  • Final: 681,130
At its fastest the post drew 4,385 views a minute.
How it worked

The audience it was made for showed up in public.

Khosla

Khosla Ventures quoted the episode

a16z

Two partners engaged

Insider

Its editor at large reposted

Kraken

Its marketing lead quoted it

Efficiency

134 established accounts engaged, and 61 of them quoted or replied in depth.

134

established accounts, a year or older with 1,000+ followers or verified

61

quoted the episode or replied with 8+ words

1.68M

combined followers of those 134 accounts

Before and after

Two days took the show from its own followers to the investor and tech feeds.

At launch

  • 1,326 followers
  • A 52-minute interview, not a short clip

53 hours later

  • 681,130 views on the post
  • 1,822 followers, up 37%
  • 1,690 bookmarks, more than likes
  • Khosla Ventures and a16z partners engaged

+496 followers and about 1.09M total views

Planning a launch like Nontechnical's? We will map the founder anchor, the creator wave and a view target we report honestly.

The data

Quote posts added 410,563 views on top of the episode post.

@MBennettAI
52,837
@codedailyML
45,573
@carlosotermin
24,569
@nasmaemad94
15,786
@Beast_85
15,182
@Caromuffet
13,735
@tysyrrr
12,788
@Romi2656
12,512

19 accounts quoted it on their own, led by a post that reached 52,837 views.

Efficiency

434 accounts joined the conversation and 1,690 people saved the full episode.

434

accounts that replied, reposted or quoted

1,690

bookmarks to watch the full interview

+37%

followers in 53 hours, 1,326 to 1,822

Efficiency

Every follower at launch turned into 514 views of the episode.

514

views per follower at launch, 681,130 from 1,326

9,909

average views per creator quote post

Check it yourself

The episode post is live with 681,666 views, as are its top quotes.

  • 681,666 viewsOpen the post on X

    Ryan's episode 3 post on X

  • Khosla Ventures @khoslaventures

    AI’s future needs minerals. Hear from @jclozano9897 on how @MarianaMinerals is bringing software and AI to mining on @ryandengg’s Nontechnical podcast.

    Khosla Ventures quoting the episode

  • Michael Bennett @MBennettAI

    The most interesting part here isn't the $400M raise. It's the idea that AI's bottleneck could ultimately be metal. Mariana Minerals is taking overlooked mines, then using software and AI to operate them more efficiently. AI may be digital, but the infrastructure behind it is very physical.

    52,899 viewsOpen the post on X

    The most-viewed quote post of the episode

On the record

The post is live, so every number here can be checked on X.

Nontechnical episode 3 on X

681,130

views

1,690

bookmarks

1,371

likes

60

quote posts

Open the post
In their words

Erin Price-Wright, General Partner, American Dynamism, Andreessen Horowitz

Great episode!! Fitting to do the interview a restaurant full of copper pots and pans

Questions about the Nontechnical podcast launch

What did FORKOFF deliver for Nontechnical?

Episode 3 X launch, Oct 24 to 26, 2026. A 52-minute interview from a 1,326-follower account reached 681,130 views and about 1.09 million with quote posts in two days, because 32 creators carried it to new audiences in timed waves and the investors it was made for joined in.

What was the headline result for Nontechnical?

1.09M total views with quote posts, measured over Oct 24 to 26, 2026. A 52-minute interview reached 681,130 views from a 1,326-follower account.

What problem did Nontechnical need solved?

Long-form interviews from a small account usually reach their own followers and stop. Reach only matters if it lands with the investors, operators and press the show is made for.

How did FORKOFF run the podcast launch on x for Nontechnical?

32 creators in AI and tech posted their own take in waves, so the episode met a new audience every few hours. The guest's investor circle and tech press saw it in their feeds and engaged in public.

Where do the Nontechnical numbers come from?

Every figure is read from X post counters read every 5 minutes by the launch tracker, as of 2026-10-26. Each one is listed with its time window in the sources section of this page.

When is this approach not a fit?

You cannot share the episode a day or two before launch for clipping and briefing. You only want a view count and do not care who is watching.

Sources and method

Every figure on this page comes from the FORKOFF case-study deck for this engagement, and each one is on a named slide of that deck. Views that are not organic are set aside before we report, and the posts above are public so each number can be checked.

  • 681,130views on the episode post. Oct 24 to 26, 2026.
  • 410,563views on 51 quote posts of the episode. Oct 24 to 26, 2026.
  • 32creators who quote-posted the episode. Oct 24 to 26, 2026.
  • 14,041 to 681,130cumulative views on the post. Oct 24 to 26, 2026.
  • 9notable investors, operators and press who engaged in public. Oct 24 to 26, 2026.
  • 134 / 61established independent accounts that engaged, and those that quoted or replied in depth. Oct 24 to 26, 2026.
  • 1,681,477combined followers of the 134 established accounts. Oct 24 to 26, 2026.
  • 1,326 to 1,822Ryan's followers. Oct 24 to 26, 2026.
  • 1,690bookmarks on the post. Oct 24 to 26, 2026.
  • 434unique accounts that replied, reposted or quoted. Oct 24 to 26, 2026.
  • 514views per follower at launch. Oct 24 to 26, 2026.
  • 9,909average views across 32 creator quote posts. Oct 24 to 26, 2026.

Written by the FORKOFF launch team. Published 2026-10-19.

Your launch

Launching a long-form episode? Let's map the waves.

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