FORKOFF is an operator-owned marketing partner for AI and Web3 founders. Strategy, production, distribution, and measurement run as one practice. Every engagement is outcome-priced and ships a verified proof every week. We are headquartered in Dubai.

How does FORKOFF price engagements?

Engagements are outcome-priced and per-phase. Each service starts with a sandbox scoped to the engagement type and ICP fit. The sandbox validates whether the channel and audience work before the full engagement begins. The full engagement scope after the sandbox is by application. Pilots carry refund logic on services where the outcome floor is auditable. Selective on ICP, capped at five engagements per quarter.

Who does FORKOFF work with?

AI startup founders, Web3 protocol teams, foundation model labs, AI agent companies, dev tool startups, DePIN networks, DeFi protocols, and pre-TGE projects. We accept five engagements per quarter, by application. Pre-product teams shopping for narrative are usually not the right fit.

What does $0.003 CPQV mean?

$0.003 CPQV is the cost-per-qualified-view bench inside the FORKOFF Clipping product at clips.forkoff.xyz. It is the clipping product floor only, not a brand-wide rate. Other FORKOFF services run on their own outcome ledgers, not on a CPQV bench.

What is the verified proof?

The verified proof is a written record of qualified outcomes, written every week of every engagement. Every accepted outcome carries a written legitimacy reason. Every reject carries a written reason code. The verified proof is the source of truth for invoicing and for refund logic on pilot phases where an outcome floor is auditable.

Where is FORKOFF based?

FORKOFF is headquartered in Dubai, in the AI and crypto capital layer of the Gulf. Operators travel to Korea Blockchain Week, Token2049, ETHCC, ETH NYC, ETH India, Devcon, and Consensus on a recurring cadence. The Dubai market hub anchors the home book.

How do I apply to work with FORKOFF?

Apply for the diagnostic call from the navigation bar or any service page CTA. The diagnostic is a 30-minute working session, not a sales pitch. If the fit is right, we open a paid pilot phase next. Five engagements per quarter only.

Does FORKOFF build websites?

FORKOFF ships documentation deliverables for the web layer: SEO architecture, programmatic SEO grids, launch-page briefs, narrative blocks, and lead-magnet structures. Your team or your vendor builds the actual website. We do not run a build studio and we do not run paid media as a standalone service.

About FORKOFF · Dubai HQ

Operator-owned marketingfor AI and Web3founders who want receipts.

FORKOFF runs strategy, production, distribution, and measurement as one practice. Outcome-priced. verified proof every week. By application, capped at five engagements per quarter.

Apply for the diagnostic

View services

Five engagements per quarter, by applicationOutcome-priced with refund logic on the pilot phase

The 4-Layer Operating Model

One practice. Four layers. Every engagement runs through all four.

Strategy, production, distribution, and measurement. Most agencies run one or two layers and outsource the rest. FORKOFF runs all four under one roof, with one operator owning the engagement end-to-end.

Layer 01

Strategy

Positioning, narrative, ICP, channel selection. Built on receipts, not vibes.

Wedge thesis written in one sentence
ICP defined by buying motion, not persona deck
Channel mix scored on cost per qualified outcome

Layer 02

Production

Long-form moments that compound. Podcasts, briefs, lead magnets, narrative blocks.

Founder podcast as the long-form anchor
Documentation deliverables for SEO architecture and launch pages
Lead-magnet and narrative-block structures, handed off for client build

Layer 03

Distribution

Clipping cadence, pSEO grids, founder funnel, KOL and event motion. Multi-platform by default.

8-12 cross-platform clips per recorded long-form moment
Programmatic SEO grids for category capture
Founder-led posting on LinkedIn and X with a 30 minute per day cadence

Layer 04

Measurement

Audit ledger on every outcome. Weekly. Written reasons. Refund clauses on pilot phases.

Qualified-outcome ledger written every week
Brand-safety policy reasons attached to every reject
Refund clauses on the pilot phase of every engagement

How FORKOFF is different

Operator-owned vs traditional agency vs independent consultant.

Three operating models for the same job. Pick the one that fits the stage of your company and the proof you need on the table at the end of every week.

← scroll horizontally to see more →

Feature	FORKOFFOperator-owned · outcome-priced · audit ledger	Traditional agencyAccount managers · retainer · slide reviews	Independent consultantOne operator · advice-only · no execution
Pricing model	Outcome-priced. Per-phase commit.	Monthly retainer regardless of output	Hourly or monthly retainer
Operating model	Operator-owned. Practitioners run the work.	Account manager fronts a team you never meet	Solo. Bottlenecked on one calendar.
Audit ledger on outcomes	Yes, written weekly	No	No
Refund clause on pilot	Yes, written into the pilot phase	Rare. Usually a 90-day commit.	No
Distribution capability	Long-form, clipping, pSEO, founder funnel, KOL, events	Channel of the agency lane (paid, PR, content)	Advisory only. You build the team.
Lane fit	AI and Web3 founders	Generalist B2B and DTC	Depends on the consultant
Engagement cap	Five per quarter, by application	As many as the agency can sell	One operator, one client

Capability proof

Every service we accept engagements on.

The full FORKOFF practice. Each line is a live service page with pricing, scope, comparison, and the team that runs it. Apply for the diagnostic to scope the right combination.

/services/fractional-cmo

Fractional CMO

90-day sprint, capped at three founders per quarter.

/services/founder-funnel

Founder Funnel

Founder-led sales and content, 30 minutes per day.

/services/podcast

Podcast

Founder podcasts that compound across 90 days.

/services/marketing-foundation

Marketing Foundation

Wedge, ICP, narrative, and channel scoring in writing.

/services/answer-engine-optimization

Answer Engine Optimization

Citation share inside ChatGPT, Perplexity, Claude, Gemini.

/services/answer-engine-optimization

AI Search Optimization

Visibility on the new AI search surface, written and tracked.

/services/answer-engine-optimization

AI SEO Services

Index-and-cite engineering for AI-first search.

/services/perplexity-seo

Perplexity SEO

Source share on Perplexity result pages.

/services/llm-seo

LLM SEO

Generative-engine optimization across the LLM index frontier.

/services/geo

GEO

Generative engine optimization for category capture.

/services/events

Events

Founder dinners, side events, and conference floor motion.

/services/kol-marketing

KOL Marketing

Curated KOL casting and contracting on outcome terms.

/services/twitter-marketing

Twitter Marketing

X (Twitter) founder funnel with reply-guy motion.

/for/ai-startups

For AI Startups

Stack and outcomes built for AI company-stage founders.

/markets/dubai

Dubai Market

Home market. Crypto and AI capital concentration.

/gtm/dubai

GTM Dubai

Go-to-market plan for the Dubai capital and ecosystem layer.

/press

Press shelf

Published work and event coverage in trade publications, refreshed weekly.

/about/simba

Simba

Operator background and track record behind the FORKOFF engagement model.

/team

Team

Verified profiles for Kshitij JK and Kartik Chugh (Simba), founders of FORKOFF.

/faq

FAQ

Pricing, ICP fit, engagement minimums, and operator trust model.

/gtm

GTM playbooks

Market-entry playbooks for 8 cities. 12-week activation plan, ecosystem contacts, channel priority.

/ecosystem

Ecosystem

The operator-grade stack FORKOFF runs on. AI/LLM, search, CMS, outreach, analytics, and CRM -- 20 tools across 7 categories.

/book

Book a working session

Apply for the diagnostic directly. 30-minute working session, no slide deck. Pick a slot if the fit is already clear.

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operator proof

What operators say after the first quarter.

“

The qualification ledger changed how we report to the board. Real attention, verified weekly, not dashboard vanity.

Growth lead

Growth Lead, AI Infrastructure Startup

Brand

99.71%Sustained legitimacy rate

Featured engagements

Voices from the field

What operators say about outcome-priced marketing.

Quotes from real buyer-side teams across AI, SaaS, Web3, and DevTools verticals. Names withheld until customers opt in.

AI startup founder, Series A

@founder-ai

Outcome-priced changed the conversation with our board. We pay for verified pipeline, not activity reports. The audit ledger is what our CFO actually reads.

SaaS growth operator

@growth-saas

Same budget, 3.4x more retained attention. The unit of account matters. Qualified views are the only metric we report now.

DevTools marketing lead

@devtools-mktg

FORKOFF ran our developer conference activation end to end. Side events, podcast capture, post-event clip waterfall. One operator replaced three vendors.

Web3 protocol, growth PM

@web3-growth

The founder funnel compounded faster than any paid channel we tested. 30 minutes a day of founder voice, 50 named accounts, weekly warm intros. Built once, runs indefinitely.

All quotes paraphrased from real conversations. Attribution unlocks as customers opt in.

Read the blog→

Case study, 14-day campaign

Consumer tech brand, India + SEA launch, Q1 2026

Brand anonymized at NDA request. Numbers verified by FORKOFF qualification proof.

4.2M

qualified views

68.8%

qualification rate

99.71%

legitimacy

14 days

campaign duration

Brief

Brief: Drive measurable awareness across India and Southeast Asia
Target geos: IN, ID, VN, PH
Watch threshold: TikTok 2s baseline, YouTube Shorts 35% retention
Duration: 14 days, Q1 2026

Result

›4.2M qualified views out of 6.1M raw submitted (68.8% qualification rate)
›99.71% sustained legitimacy across 14 days
›142 operators paid on qualified outcomes only
›100% outcome-priced. Zero charge for filtered or non-qualifying views
›Geo-routing activated across 4 markets simultaneously

Editorial standards

How we publish numbers

Every figure FORKOFF publishes is traceable to a primary source. We disclose how each metric is measured, date the claims that depend on a time window, and name the study or dataset behind a number whenever the source is public.

Pricing, performance, and qualification figures come from first-party campaign data, not estimates. When a number is a sample or a benchmark rather than a guarantee, we say so on the page. We do not publish a stat we cannot show the working for.

When we get something wrong, we correct it on the page and note what changed. Methodology for our published research lives at the qualified-views methodology, and the full research catalog is at /research.

Apply for the diagnostic

Five engagements per quarter.
By application.

Thirty minutes, working session, no slide deck. We map the wedge, score the channel mix, and write the pilot phase if the fit is right. From the FORKOFF Dubai headquarters.

Apply for the diagnostic

View services

From the FORKOFF blog

Receipts, deep dives, and playbooks.

Read all

Best Video Marketing Agencies for Funded Launches (2026)

A ranked, distribution-aware guide to the best video marketing agencies for funded founders in 2026, scored on who actually gets the video seen.

By simba

Read

The Launch Video Readiness Checklist: Funded Is Not Viral (2026)

A launch video readiness checklist for 2026. Why funding and an in-house team do not guarantee a viral launch, and the distribution layer most teams skip.

By forkoff-team

Read

8 Clipping Campaign Mistakes That Quietly Burn Brand Budget (2026)

The eight clipping campaign mistakes that quietly drain brand budget in 2026, what each one costs, and the fix to run before funding the next campaign.

By simba

Read

Pricing the qualified view

Operator-owned marketingfor AI and Web3founders who want receipts.