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FORKOFF
For brands · Protocols

Clipping campaigns for protocol launches · audit-ready by design.

L1 protocols, L2 networks, and infra layer drops need attention with a paper trail. FORKOFF runs them as managed campaigns priced per qualified view, with sanctioned-geo gating locked at brief acceptance.

▸ qualified viewa view watched long enough, on a real device, in a sanctioned geo
01 · TL;DR
$0.003
CPQV
per qualified view
99.71%
Legitimacy
sustained traffic
<48h
Brief to live
sandbox tier
▸ Verdict

Protocol launches are scrutinized by treasury committees, listing partners, and audit firms.

▸ The wedge

Agencies sell effort. Marketplaces sell volume. FORKOFF sells qualified outcomes.

02 · The numbers

What outcome-priced clipping looks like in production.

$0.003
CPQV
per qualified view
99.71%
Legitimacy
sustained traffic
<48h
Brief to live
sandbox tier
5Bn+
Views and growing
across managed campaigns
03 · How it works

Brief to live in three steps.

▸ Step 01

Brief

Show, format, target geos, watch-time threshold per platform, brand-safety rules locked in writing. Sanctioned-region exclusions confirmed at acceptance.

▸ Step 02

Vetted clipper routing

Clippers matched by geography, niche, and prior qualification rate against similar briefs. Self-tagged geo is not trusted; routing happens at acceptance.

▸ Step 03

Qualify, ledger, settle

Every view passes watch-time, policy, geo, and traffic-validity checks. Filtered traffic logged with reason code. CSV/JSON export to finance and ops.

04 · Deep dive

Why Protocol Launch Clipping Campaigns prices on qualified views.

Protocol launches are scrutinized by treasury committees, listing partners, and audit firms. The qualified-view ledger gives the marketing spend the same level of paper trail the smart-contract audit produces. The four-stage qualification engine (watch-time, policy, geo, traffic-validity) is the wedge. Most operators in this space hand the brand a dashboard count and treat the qualification denominator as private. FORKOFF ships the denominator into the contract: per-view reason codes, CPQV pricing on the views that cleared the brief, filtered traffic logged but never billed. The audit ledger reconciles against MMP records (AppsFlyer, Adjust, Branch) for consumer-app clients and against treasury reporting for web3 clients. Outcome-priced means you pay for the qualified denominator, not for impressions an ad-ops cleanup pass would later strip.

05 · The denominator gap

FORKOFF vs the alternative.

← scroll horizontally to see more →

FeatureFORKOFF Clippingoperator-gradeGeneric alternativethe rest of the market
Audience fitCrypto-twitter native + dev-builder geo niches vetted for protocol-launch fit.Generic creator pool or celebrity-led KOL.
ComplianceSanctioned-geo exclusion locked at brief, per-view geo enforcement. ▸ Audit-readyBrand-side enforcement after the fact.
Pricing$0.003 CPQV with full watch-time + traffic gating.Raw CPM; legitimacy rate undisclosed.
Audit trailAppend-only ledger, per-view reason codes, CSV/JSON export.Dashboard counts only.
06 · Case archive · Sandbox tier

Sample sandbox: Protocol Launch Clipping Campaigns qualified at scale.

▸ FORKOFF case archive

An anonymized FORKOFF Protocol Launch Clipping Campaigns sandbox campaign cleared 1.6M qualified views at $0.003 CPQV. The qualification engine logged ~37% of raw playback as filtered (sub-watch-time, geo-mismatch, sanctioned-region, or traffic-validity flagged) and excluded that volume from billing. Brand reconciled per-view ledger against MMP records the same week. Specific brand name redacted under NDA. The case structure is representative of the sandbox tier the strategist locks at brief acceptance.

▸ Case template; replace with NDA-safe per-slug case once on file.

1.6M
Qualified views
$0.003
CPQV billed
37%
Filtered + excluded
07 · ICP fit

Who this is for. Who it isn't.

▸ Best fit for
  • Brands buying outcomes, not raw impressions
  • Teams without internal qualification capacity
  • Campaigns that need an audit ledger for finance review
  • Founder-led, narrative, and managed creative formats
▸ Not a fit for
  • Solo clippers editing their own back catalog (use a DIY tool)
  • Brands that want self-serve bounty marketplaces
  • Campaigns optimising purely on raw view counts
  • Below-floor budgets without room for a sandbox campaign
Qualified-view cost calculator

Calculator coming to forkoff.xyz soon. Use the dedicated tool at /tools/cpqv-calculator for the full cost-per-qualified-view math.

08 · FAQ

Frequently asked

What is a qualified view?

A view that passes four checks set by the campaign brief: watch duration, policy compliance, geo consistency, and traffic validity. If any layer rejects it, the view is logged with a reason code and excluded from both spend and payout.

Do you handle sanctioned-geo exclusions for protocol launches?

Yes. The qualification engine filters by geo on a per-view basis. Excluded regions are configured at brief acceptance and locked in writing. Any view from a sanctioned geo drops with reason code geo_excluded and isn't billed.

Can the ledger pass treasury and audit-firm review?

The CSV/JSON export is append-only with per-view reason codes. It's been used by brand-side legal and audit teams for treasury reporting. Pipes into Snowflake, BigQuery, or your finance attribution stack.

How does FORKOFF pricing work?

Brands pay $0.003 per qualified view (CPQV). Filtered traffic is logged with a reason code and excluded from spend. A sandbox runs for 14 days, and larger campaigns are scoped per brief at intake.

How fast does a brand campaign go live?

Most campaigns go live within 24-48 hours of brief acceptance. A first sandbox campaign typically clears in 24h; larger campaigns are scoped per brief at intake.

How is this different from running a KOL deal?

Different denominator. KOL deals are priced per follower or per post. FORKOFF prices per qualified view, with watch-time + traffic + geo gating. The ledger ties spend to outcomes a treasury committee can defend.

Can I export the qualification ledger?

Yes. Every campaign produces an audit-ready CSV/JSON export with per-view reason codes. Used by brand-side legal, finance, and treasury teams.

Run a sandbox campaign.

14 days. Paid only on qualified views. Audit-ready ledger from day one.

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Testimonials
“
The qualification ledger changed how we report to the board. Real attention, verified weekly, not dashboard vanity.
G

Growth lead

Series A, 2026, AI infrastructure startup

Brand
We went from guessing pipeline attribution to seeing it in a weekly audit ledger. Finance signed off on the next quarter before the first one ended.
M

Marketing director

Mid-market, 2026, B2B SaaS platform

Brand
FORKOFF ran our conference activation across three cities in one quarter. Side events, content capture, post-event distribution. One operator, one ledger.
H

Head of events

Three cities, one quarter, DevTools company

Partner
99.71%Sustained legitimacy rate
3.4xRetained attention vs prior agency
250+Qualified introductions
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