FORKOFF is a distribution-led launch video agency for YC and demo-day startups: a done-for-you launch-week video and launch event, priced on the outcome, not the production. We own the distribution mechanism most studios leave to your following: a 14-day cluster warm-up, launch-week timing, debate-principal tagging, and launch-day wave-ride monitoring, with every view audited so it holds up in front of investors. Not affiliated with Y Combinator.
A YC launch video is a short, X-native video a Y Combinator or accelerator-batch startup posts during launch week to announce its product, engineered to cross a large view threshold in front of both users and investors. The hard part is not the film, it is timing and distribution: a whole batch launches into the same timeline on the same days, so a polished video with no distribution mechanism gets buried under its own cohort. FORKOFF is a distribution-led launch video agency for demo-day startups: we contract on the outcome, views then pipeline, and own the distribution mechanism, a 14-day cluster warm-up, launch-week timing, debate-principal tagging, recap-account seeding, and launch-day wave-ride monitoring. A demo-day launch travels not on production polish but on the distribution mechanism: a warmed named cluster watching at minute zero, a demo hook inside the first second, the post timed against the batch's own traffic rather than dropped into its peak, and every view audited on the views-per-like method so the number holds up in front of the investors who discount unverifiable hype. The capability is reverse-engineered from public launches that crossed 1M views, audited on RADAR. FORKOFF is not affiliated with Y Combinator.
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A studio ships a tight launch film, then the launch-week problem is yours: post into a timeline where your whole batch is launching the same day and hope you are not buried. That is why plenty of great demo-day videos are seen for an afternoon and forgotten. FORKOFF runs the launch as one engineered event built for launch week: a 14-day warm-up so a named startup and investor cluster is watching at minute zero, the post timed against the batch's own traffic, debate-principal tagging on a live startup argument, recap seeding, and wave-ride monitoring, all inside the contract, with every view audited so it survives an investor update. The film is the warhead. The warm cluster is the missile. See how any launch built its reach, earned or bought, inside RADAR, our launch intelligence, then pair the launch with Twitter Marketing or the AI startup launch spoke if you are AI-native.
A real public launch, read on the method FORKOFF uses to audit every view. Below the roughly 500-to-1 organic ceiling, the reach reads as earned. Above it flags a distribution-amplified signature. This dial is a public launch, not a FORKOFF client.
The launch on the dial
OpenAI's Jalapeño AI chip
@OpenAI · 2026-06-24
At 312 views per like the engagement keeps pace with the reach, inside the organic ceiling, so RADAR finds no distribution-amplified signature. This is the same read FORKOFF runs on every view of a guaranteed viral launch.
See the full RADAR reading →FORKOFF runs the launch-week video as a done-for-you launch event, not a file purchase. Rather than sell a film and leave the launch-week timing problem to you, we publish the pricing model: outcome-anchored on views then pipeline, by application, with the weekly report and the audited view count as the accountability mechanism. Premium, selective, scoped to your launch week. You get the operator who runs the distribution mechanism plus the team building the asset, the warm-up, and the proof layer underneath. FORKOFF is not affiliated with Y Combinator.
Cluster warmed across the 14 days before launch week. Demo hook engineered against the first-second retention cliff. The post timed against the batch's own traffic, first-window velocity managed live, then pipeline attributed to the launch on the audit proof, with every view read on the views-per-like method so the number survives an investor update. The playbook behind those numbers is in our 100k-view launch video guide. The generic launch-video service lives at Product Launch Video. For the motion around the launch, pair it with Twitter Marketing or Founder Funnel, and read the reach forensics inside RADAR, browse the ranked launch examples, and check any launch against the views-to-likes benchmark.
The ongoing cross-vertical creator program the launch video plugs into. Bot-screened placements priced on qualified views.
The full consumer rollout the launch video plugs into. Product Hunt mechanics, beta lists, and mainstream onboarding.
The ongoing organic founder spine that keeps the cluster warm between launches.
The paid placement layer for amplification beyond your own warmed cluster.
The closed-loop pipeline under the launch. Views become attributed inbound.
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